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"The collection protocol is very convenient, the extraction is very quick and simple, and the yield is great. Our downstream applications include PCR, restriction enzyme digestion and sequencing. We have collected numerous family members who were not willing to go for a blood draw, as well as children, elderly patients and overseas relatives. The ease of shipping and self-collection are remarkable. Our lab is very impressed with this timely product."

Ruth McPherson, MD, PhD
Nihan Kavaslar, PhD
Lipoproteins and Atherosclerosis Research Group
University of Ottawa Heart Institute

Collection of your personal information

If you supply us with your email address, name or postal address online you may receive periodic mailings from us. If you do not wish to receive such mailings, please let us know by emailing us at privacy@dnagenotek.com. If you provide us with your exact name and address, we will remove your name from our email distribution list.

Persons who supply us with their telephone numbers online may receive a phone call from us with information regarding DNA Genotek products. If you do not wish to receive such calls, please let us know by sending an email to privacy@dnagenotek.com. Please provide us with your name and phone number. We will remove your name from our phone contact list.

There is also information about your computer hardware and software that is automatically collected by DNA Genotek. This information can include: your IP address, domain names, access times and referring website addresses. This information is automatically provided by DNA Genotek's web hosting system and is used by DNA Genotek for the operation of the website, to maintain quality of the website, and to provide general statistics regarding use of the DNA Genotek website.

DNA Genotek encourages you to review the privacy statements of websites you choose to link to from DNA Genotek so that you can understand how those websites collect, use and share your information. DNA Genotek is not responsible for the privacy statements or content on websites outside of the DNA Genotek website or the use of your information by such outside websites.

Use of your personal information

DNA Genotek collects and uses your personal information to operate the DNA Genotek website and deliver the services you have requested. DNA Genotek may also use your personally identifiable information to inform you of other products or services available from DNA Genotek and its affiliates. DNA Genotek may also contact you via surveys to conduct research about your opinion of current services or of potential new products or services.

DNA Genotek does not sell, rent or lease its customer lists to third parties. DNA Genotek may, from time to time, contact you on behalf of external business partners about a particular offering that may be of interest to you. In those cases, your unique identifiable information (email, name, address, telephone number) is not transferred to the third party. In addition, DNA Genotek may share data with trusted partners to help us perform statistical analysis, send you email or postal mail, provide customer support, or arrange for deliveries. Such third parties are prohibited from using your personal information except to provide these services to DNA Genotek, and they are required to maintain the confidentiality of your information. At DNA Genotek, we do not partner with or have any special relationship with any ad server companies.

DNA Genotek keeps track of the pages you visit within the DNA Genotek website, in order to determine what DNA Genotek services are the most preferred by those visiting our website and to maximize the usability of our site navigation.

From time to time, we may use customer information for new, unanticipated uses not previously disclosed in our privacy notice. If our information practices change at some time in the future, we will post the policy changes on our website to notify you of these changes and provide you with the ability to opt out of these new uses. If you are concerned about how your information is used, you should check back at our website periodically.

DNA Genotek will disclose your personal information, without notice, only if required to do so by law or in the good faith belief that such action is necessary to: (a) conform to the edicts of the law or comply with legal process served on DNA Genotek or the site; (b) protect and defend the rights or property of DNA Genotek (including enforcing this agreement); and, (c) act under exigent circumstances to protect the personal safety of users of DNA Genotek, or the public.

Use of cookies

The DNA Genotek website uses "cookies" to help you personalize your online experience. A cookie is a text file that is placed on your hard disk by a web page server. Cookies are not used to run programs or deliver viruses to your computer. Cookies are uniquely assigned to you, and can only be read by a web server in the domain that issued the cookie to you.

One of the primary purposes of cookies is to provide a convenience feature to save you time. The purpose of a cookie is to tell the web server that you have returned to a specific page. For example, if you personalize DNA Genotek pages, or register with DNA Genotek site or services, a cookie helps DNA Genotek to recall your specific information on subsequent visits. This simplifies the process of recording your personal information, such as billing addresses, shipping addresses, and so on. When you return to the DNA Genotek website, the information you previously provided can be retrieved, so you can easily use the DNA Genotek features that you customized.

You have the ability to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. If you choose to decline cookies, you may not be able to fully experience the interactive features of the DNA Genotek services or websites you visit.

If you request that your user information be deleted from our records, there may be a brief delay in processing that request, while we verify that the request is valid and originates from you as opposed to an unauthorized third party. If you wish to have your user information deleted from our records, please email us at privacy@dnagenotek.com.

Security of your personal information

No method of safeguarding information is 100% secure. DNA Genotek uses a variety of security technologies and procedures to help protect your personal information from unauthorized access, use or disclosure. DNA Genotek secures the personally identifiable information you provide on computer servers in a controlled, secure environment, protected from unauthorized access, use or disclosure.

Upon request we provide website visitors with access to communications that the visitor has directed to our site (e.g., emails, customer inquiries), contact information (e.g., name, address, and phone number) that we collect, and a description of information that we maintain about them. Visitors can access this information by emailing us at privacy@dnagenotek.com. Visitors can have this information corrected by sending us an email at privacy@dnagenotek.com.

Changes to this Statement of Privacy

DNA Genotek will occasionally update this Statement of Privacy to reflect company and customer feedback. DNA Genotek encourages you to periodically review this statement to be informed of how DNA Genotek is protecting your information. When such a change is made, we will update the "Last Updated" date below.

Enforcement of this Privacy Statement

If you have questions regarding this statement, you should contact us at privacy@dnagenotek.com.

To unsubscribe from DNA Genotek

You may unsubscribe from DNA Genotek marketing communications by emailing us at privacy@dnagenotek.com.

Contact information

DNA Genotek welcomes your comments regarding this Statement of Privacy. If you believe that DNA Genotek has not adhered to this statement, please contact DNA Genotek at privacy@dnagenotek.com. We will use commercially reasonable efforts to promptly determine and remedy the problem. DNA Genotek is located at 2 Beaverbrook Road, Ottawa, ON K2K 1L1. We can be reached by phone at 1-613-723-5757.

Last updated: June 1, 2011


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